I’ve completely updated this course with my latest blogging and SEO strategies. And for the first time ever, I’m pulling back the curtain on how I built The Dailee, my 8-figure planner business that grew directly from my blog. Not only will you receive all the strategies I’ve used on my blog, but you’ll also get the exact strategies I use to run my e-commerce website. This is the most in-depth version of this course I’ve EVER offered.
Completely rebuilt from the ground up
My Insanely In-Depth Course Teaching Exactly How I Started A Blog That Earns Over $1,000,000+ a Year
FORBES 30 under 30
Learn everything from my proven SEO strategy, to what I swear by to make your blog look good, to the exact formula for creating a blog post people are GUARANTEED to read.
My Insanely In-Depth Course Teaching Exactly How I Started A Blog That Earns Over $1,000,000+ a Year
Learn everything from my proven SEO strategy, to what I swear by to make your blog look good, to the exact formula for creating a blog post people are GUARANTEED to read.
Join 11,000+ creators who've already taken Sophia's courses!
48%
AVERAGE email OPEN RATE
$1,000,000+
ANNUAL INCOME
700,000+
MONTHLY PAGE VIEWS
10+ million
MONTHLY PINTEREST VIEWS
EVERYTHING INCLUDED WHEN YOU ENROLL:
Total value: $497
You save $240
Total value $497
You save $240
$257
$497 value
Pay In Full
MOST POPULAR
- One-time investment of $257
- Best Value — save $39 vs payment plan
- Instant access today
- Lifetime access + all future updates free
Payment Plan
- 4 payments of $74 per month
- Same full course access and community
- Instant access today
- Lifetime access + all future updates free
From 0 to 700,000+ Pageviews a Month: The Step-by-Step Blogging System That Works
From 0 to 700,000+ Pageviews a Month: The Step-by-Step Blogging System That Works
- No more penny-pinching, you'll be able to take a vacation WHENEVER you want.
- Work wherever you want, whenever you want.
- Turn your blog into a business that gives you consistent, reliable income each month.
- Build something that feels fun, creative, and truly yours - while also paying the bills.
You are not the problem, you just need the right system
Within a year of starting my blog, I was making thousands of dollars a month. I'm showing you the exact system I still use today.
Within a year of starting my blog, I was making thousands of dollars a month. I'm showing you the exact system I still use today.
After Perfecting Blogging, you will finally...
After Perfecting Blogging, you will finally...
- Own a gorgeous, branded blog that readers obsessively read
- Have a SEO strategy to set you up to earn money through ad agencies and affiliate sales
- Endless blog posts ideas and a content calendar that serves YOU
- Free yourself from that 9-5 job or only having "enough" money
- A creative outlet that's more than just a hobby
- Endless growth opportunities (psst a blog can be just the beginning!)
What's inside the course
What's inside the course
- My proven SEO strategy - on-page SEO and keyword research
- My content planning routine - endless post ideas, batched ahead of time
- The exact formula for a blog post people are guaranteed to read
- How I design a blog that looks professional (sites, fonts, photos, key pages)
- How my blog grew into The Dailee - Shopify, product pages & SEO
- A deep dive into exactly how I make money blogging (affiliates, ads, Mediavine)
Video walkthroughs
Real screen recordings showing exactly what I do — not just slides and theory
templates + spreadsheets
The exact checklists & templates I used to start my blog — and that my team still uses today
Member community
Connect with students, get feedback, and ask questions directly
The Full Curriculum
8 modules • 50+ lessons • lifetime access
Lessons
54
Modules
8
Video
4h+
04
Creating Content
My exact content system - endless post ideas, calendars, and planning so you're never scrambling.
PLANNING · 7 lessons
05
Crafting a Blog Post
The repeatable, step-by-step formula I follow for every single post - from title to keywords to ending.
WRITING · 8 lessons
06
Earning Income
Exactly how I make money from my blog - affiliates, a recommendations page, and ad networks.
MONETIZATION · 4 lessons
01
Welcome & What You Need
START HERE · 6 lessons
Get set up: a little about me, the members-only Facebook Group, and the exact tools you need to start.
02
Blogging Strategy
The mindset and niche decisions that make or break a blog, before you do anything else.
FOUNDATION · 3 lessons
07
The Dailee
Brand new: how my blog became The Dailee - Shopify, home & product pages, SEO, plugins, and launches.
PRODUCT BUSINESS · 8 lessons
Shopify and Our Theme
Our SEO Strategy for Product Pages
03
Building a Professional Site
Set up a site readers instantly trust - naming, themes, fonts, photos, your menu, and About page.
YOUR BLOG · 8 lessons
A Professional Website Matters
+4 more course lessons
SEO (Search Engine Optimization)
Titling a Blog Post
Finishing the Blog Post
Writing the Main Blog Post
Ads
Affiliate Marketing
Recommendations Page
08
Bonus Section
Everything else I get asked about - backlinks, traffic, hiring, staying motivated, analytics, and more.
EXTRAS · 9 lessons
Backlinks
Planning Your Content Calendar
Hiring a Team
09
Worksheets + Printables
The done-for-you resources that come with the course.
BONUS · 5 downloads
Who Is Sophia?
Welcome!
How This Course Works
Facebook Group
What You Need For This Course
Glossary
The Importance of Keywords
Choosing Your Niche
Create For Your Audience, Not Yourself
What To Name Your Blog
Tips For Buying a Theme
Graphics and Branding
Content Planning
Keyword Research For Content Planning
Creating a Content Calendar
How to Structure a Blog Post
Updated Blog Posts
How To Deal With People Copying Your Blog
The Tools I Use For Writing Blog Posts
Adding Keywords To a Blog Post
Unusual Keywords
What To Include In Every Blog Post Intro
My (winding) History with Mediavine
How The Dailee Actually Came To Be
A Breakdown of Our Home Page
Our SEO Strategy for Our Home Page
A Breakdown of Our Product Pages
What Plugins We Use for The Dailee
How We Plan for Launches
Analyzing Traffic Sources
Dealing With Opinions
Intro To The Bonus Section
When Page Views Are Low
Google Analytics
Let's Talk Social Media
Organization and Productivity Tools
Branding Guide for Canva
Branding Guide for Adobe Illustrator
Keyword Research Template
Content Calendar
Blog Post Checklist
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FAQs
Does this course cover everything you do on your blog?
Yes - Perfecting Blogging goes extremely in-depth on everything I do within my blog. (Perfecting Pinterest, Email, and Social Media each focus on those channels and work hand-in-hand with this one.)
What if it is not right for me?
Contact within 30 days of enrollment. As long as you have not passed Unit 1, you will receive a full refund. Full policy at bysophialee.com/refund-policy
How long do I have to complete the course?
Lifetime access. Move through it at your own pace. All future updates are included at no additional cost.
Who is this course for?
Perfecting Blogging is best for someone who's a new blogger, or who already has a blog and wants to turn it into a business that makes them money. It's the course I wish I'd had when I got serious about blogging.
Hey, I’m Sophia!
Founder of By Sophia Lee and The Dailee.
What started as a college blog has turned into a 8-figure brand reaching over a million people every month. If there’s one thing I’ve learned, it’s that there’s strategy behind every successful blog, social media account, and business. Whether your goal is to grow online, start a blog, or turn your ideas into a brand, I’ll show you the exact systems that got me here.
I’m pulling back the curtain and sharing everything - so you can replicate it for your own business.
